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21.
Comportamiento del consumidor y estrategia de marketing / J. Paul Peter by
Edition: Séptima edición,
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: México : McGraw-Hill, 2006
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (2)Call number: 658.83/P478c.7-24, ...

22.
Neuromarketing : cerebrando negocios y servicios / Oscar Ricardo Malfitano Cayuela by
Edition: Primera edición, 2a. reimpresión.
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Buenos Aires : Granica, 2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/M248m-24.

23.
Neuromarketing : el otro lado del marketing / Juan Pedro García Palomo by
Edition: Primera edición.
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Bogotá, Colombia : Ediciones de la U, 2013
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.81/G215n-24.

24.
Fundamentos y Técnicas de Investigación Comercial / Ildefonso Grande Esteban by
Edition: 12ª edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Madrid, España : ESIC editorial, 2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/G726f.12-24.

25.
Marketing Digital / Miguel Moro Vallina by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.84/M867m-24.

26.
Comportamiento del consumidor / Michael R. Solomon by
Edition: Décima edición,
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México : Pearson Educación, 2013
Title translated: "Consumer Behavior".
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/S684c.10-24.

27.
Marketing : conceptos y estrategias / Miguel Santesmases Mestre. by
Edition: Sexta edición (Colección Economía y Empresa)
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Madrid, España : Ediciones Pirámide, 2012
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/S234m.6-24.

28.
Marketing 3.0 / Philip Kotler by
Edition: Primera edición (Colección Acción Empresarial)
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Bogotá, Colombia : Ediciones de la U, 2012
Online resources:
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.81/K874m.2-24.

29.
Casos de comportamiento del consumidor : Reflexiones para la dirección de marketing / Salvador Ruiz de Maya by
Edition: Primera edición,
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Madrid, España : Esic Editorial, 2013
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/R934c-24.

30.
Comunicación y gestión de marcas de moda / Paloma Díaz Soloaga by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Barcelona, España : Editorial Gustavo Gili, 2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.827/D542c-24.

31.
LA COMUNICACIÓN AUDIOVISUAL Y SU INTEGRACIÓN EN EL CURRICULUM by
Edition: Primera Edición 1994
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Barcelona; GRAÓ; 1994
Availability: Items available for loan: Biblioteca Especializada de Ciencias de la Educación (1)Call number: 375/C8167c.

32.
Alimentación y Nutrición en la Infancia by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Language: Spanish
Publication details: Argentina; Editorial Panamericana Médica; 2010
Availability: Items available for loan: Biblioteca Especializada de Nutrición (2)Call number: 613.2/AR662a, ...

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