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1.
Marketing : Fundamentos Científicos y Empresariales / Héctor Augusto Rodriguez by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Bogota-Colombia: Ecoe, 2009
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/R685m-24.

2.
Marketing Práctico : una visión estratégica de un plan de marketing by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: España: StarBook, 2009
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/E182m-24.

3.
Estrategia y tácticas de Marketing : interpretando al consumidor en su kilómetro cero/ Josep-Francesc Valls by
Edition: Primera edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: España : Profit, 2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/V175e-24.

4.
Empresas en la nube : ventajas y retos del Cloud Computing by
Edition: Segunda edición, reimpresión 2012
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: España: CEDRO, 2012
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/T688e.2-24.

5.
Elaboración del plan de marketing. Aplicación en excel / Quico Marín by
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: Spanish Barcelona, España: Profit Editorial, ©2011
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/M332e-24.

6.
Estrategias de marketing : Un enfoque basado en el proceso de dirección / José Luís Munuera Alemán by
Edition: Segunda edición 2014, Reimpresión 2015
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: España: Esic editorial, 2015
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/M971e.2-24.

7.
Plan de marketing : diseño, implementación y control / Ricardo Hoyos Ballesteros by
Edition: Primera edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Bogotá, Colombia : Ecoe Ediciones, 2013
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/H868h-24.

8.
Estrategia de marketing / O.C. Ferrell by
Edition: Quinta edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: México : Cengage Learning, 2012
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/F368e.5-24.

9.
Comportamiento del consumidor y estrategia de marketing / J. Paul Peter by
Edition: Séptima edición,
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: México : McGraw-Hill, 2006
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (2)Call number: 658.83/P478c.7-24, ...

10.
Marketing para pymes : un enfoque para Latinoamérica / Alejandro Schnarch K. by
Edition: Primera edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Bogotá, Colombia : Alfaomega Colombiana, 2013
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/S357m-24.

11.
La marca : creación, diseño y gestión / Joan Costa Solá-Segalés by
Edition: Primera edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: México : Trillas, 2010
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/C8371-24.

12.
Fundamentos y Técnicas de Investigación Comercial / Ildefonso Grande Esteban by
Edition: 12ª edición
Material type: Text Text; Nature of contents: biography; Literary form: Not fiction
Language: Spanish Original language: Spanish
Publication details: Madrid, España : ESIC editorial, 2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/G726f.12-24.

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