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Dirección de Marketing / Philip Kotler by
Edition: Duodécima edición
Material type:  Text; Literary form:
Not fiction
Language: Spanish Original language: English
Publication details: México : Pearson Educación, 2006
Title translated: "Marketing Management".
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (3)Call number: 658.8/K874d.12-24, ...
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Fundamentos de Marketing / William J. Stanton by
Edition: Decimocuarta edición
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Original language: English
Publication details: México : McGraw-Hill, ©2007
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/S784f.14-24.
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Herramientas para el análisis de marketing estratégico / Gero Levaggi by
Edition: Tercera edición
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: Buenos Aires : Ugerman Editor, ©2007
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/L655h.3-24.
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Marketing Estratégico / David W. Cravens by
Edition: Octava edición
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Original language: English
Publication details: Madrid-España ; McGraw-Hill, 2007
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (3)Call number: 658.8/C898m.8-24, ...
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Política de negocios: Estrategias para mercados competitivos by
Edition: Cuarta edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: Buenos Aires; Macchi, 2004
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/W664p.4-24.
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Marketing Internacional / Philip R. Cateora by
Edition: Duodécima edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: English
Publication details: México : MacGraw-Hill, ©2006
Title translated: International Marketing.
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/C359m.12-24.
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Marketing Práctico : una visión estratégica de un plan de marketing by
Edition: Primera edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: España: StarBook, 2009
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/E182m-24.
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Técnicas de segmentación de Mercados by
Edition: Primera edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: España: Starbook, 2010
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.804/V144t-24.
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¿Cómo diseñar una campaña de publicidad by
Edition: Primera edición, julio 2014
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish
Publication details: Barcelona : UOC, ©2014
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.84/V695c-24.
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Branding : Tendencia y retos en la comunicación de marca / Javier Velilla by
Edition: Primera edición Novena reimpresión 2015.
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: Barcelona, España : Editorial UOC, 2015
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.827/V437b-24.
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Marketing / Philip Kotler by
Edition: Décimocuarta edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: English
Publication details: México: Pearson Educación, 2012
Availability: Not available: Biblioteca Especializada de Administración de Empresas: Checked out (1).
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Empresas en la nube : ventajas y retos del Cloud Computing by
Edition: Segunda edición, reimpresión 2012
Material type: Text; Nature of contents:  ; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: España: CEDRO, 2012
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/T688e.2-24.
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Elaboración del plan de marketing. Aplicación en excel / Quico Marín by
Edition: Primera edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish Barcelona, España: Profit Editorial, ©2011
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.8/M332e-24.
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Comercio y Marketing Internacional by
Edition: Cuarta edición
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish Publisher: México: Cengage, 2010Copyright date: ©2010
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.848/L614c.4-24.
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La Meta : un proceso de mejora continua / Eliyahu M. Goldratt by
Edition: Primera edición, primera reimpresión
Material type: Text; Literary form:
Not fiction
Language: Spanish Original language: Spanish
Publication details: Buenos Aires : Granica, 2015
Title translated: "The Goal".
Availability: Items available for loan: Biblioteca Especializada de Administración de Empresas (1)Call number: 658.83/G621m-24.
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